Enabling A Digital Finance Ecosystem To Drive Financial Inclusion

city government
finance technology

the challenge

how might we enable access to inclusive financial products and services that empower the marginalized and underserved to access financial products and services to the ir needs and gain greater resilience?

the solution

we conducted an ethnography study and used the insights to inspire innovation ideas codesigned by multi-stakeholder then designed an experiment to test a prototype .

the outcome

the design of a market-driven service innovation that facilitates the adoption and use of digital finance products & services within pasig city.